Folders can be renamed to match the terminology that
your users are familiar with eg Companies can become Accounts, Opportunities
changed to Projects, etc
Any number of new folders can be added, eg Events, Incidents, Campaigns,
etc
Any number of sub-folders
can be added to top-level folders for one-to-many type links, eg Event
Costs
Association folders
can be created to cater for many-to-many relationships between items
in 2 different folders, eg Events / Contacts
A Property Page
manages the MX-Contact properties of each folder