Standardises the customer-facing team on a common
tool
Provides contact management functionality in an environment that
all users are already familiar with, namely Microsoft Outlook, ensuring
rapid deployment and acceptance of the new system
Keeps all employees
on one universal Calendaring system (namely Outlook) as opposed to
certain users having to adopt a different scheduling tool that would
ordinarily form part of a non-Outlook based CRM system
Delivers
personal, team and corporate information directly to a users
desktop
Increases
productivity per sales representative
Provides single
view of all related customer information to everyone in the organisation.
This both encourages team-based selling, and increases customer satisfaction
by allowing information flow between all departments
Provides ability
to implement sales methodologies/processes by business unit or product
type. Tracks forecasted business and the costs of securing that business
Integrates
with external applications, such as order entry, manufacturing, etc
Allows management
to make fact-based decisions based on statistical data
automatically captured by the system, and reported on